But while this great cinematography would make a great scientific outing for you and your kids, you’ll have to outfit them with heavy duty earplugs or enroll them in a deprogramming seminar, afterward.  That’s because narrator Jim Carrey (yup, that guy) repeatedly hits you over the head about how we  humans are destroying the underworld (no, not that underworld) and the fish and other wildlife that live there.  (No mention, though, of how Carrey and girlfriend Jenny McCarthy repeatedly “global warm” with their private jets and heavy lighting and energy use on movies.) 

Yes, just as they did in “Arctic Tale’s” child abuse, your kids are once again told that they and their parents are killing the cute and cuddly sea lions.  It’s like they  used the same template and did a summer version of “Arctic Tale.”  Gee, I wonder how many sea lions Jim Carrey killed with his energy use in making “Yes Man.”  Under the Hypocrisy 3D.

Since the movie is only 40 minutes long and has lots of great 3D stuff going on, it’s ideal for antsy kids and antsy adults (like me).  But do  you really want to subject your kids to a repeated global warming propaganda 2×4 hit over the head?  And, by the way, the trailer lies to potential viewers, without any inkling of the global warming fine whine throughout.

It’s a tough decision.

Check out my reviews of this weekend’s other new movies.  The best thing about the dull “The International” is when a shoot-out destroys most of the interior of the Guggenheim.  I love seeing modern (phony) art destroyed.  And read about my experience confronting the moron “parents” who took their young kids to see “Friday the 13th”–more graphic, explicitly sexual, and horrid than the previous gore-fests of the same name.  Some might say these parents are prime targets for Jason.

Early reviews are downright awful for Bride Wars (00% Fresh on Rotten Tomatoes as of Wednesday night), but Kate Hudson is a likable personality whose sub-par rom-com Fool’s Gold opened to $21.5M last February. Add to the mix Anne Hathaway with $100M-grossing movies Get Smart ($130.3M cume) and The Devil Wears Prada ($124.7) on her recent resume, and you’ve got a picture that could win the weekend. Tracking is strong with Under 25’s, and the Mean Girls-style marketing improves the chances that Under 25 Males will allow themselves to be dragged along to see it.

I am anticipated that David Frankel’s Marley & Me (Fox) will make it a 1-2 Fox finish. Based on John Grogan’s beloved memoir, this lovable lab-turned-box office star should paw its way to  another $15.16M or so, down about 37% from New Year’s weekend.

Clint Eastwood’s Gran Torino has platformed perfectly and looks particularly strong for its wide break. Its Definite Interest number in industry tracking approaches 50 and its First Choice is a couple of ticks below 20, but much of its appeal is older, and it has a strong R rating. I’m forecasting something in the mid-teens and a good solid 3rd place finish, although an upside surprise is certainly possible. It’s not inconceivable that Gran Torino could pull off an upset and win the weekend, but I would be surprised given that it is on 400 or so fewer screens than Bride Wars.

It’s January, which means that there is always room for a horror movie. This week’s supernatural potboiler is David S. Goyer’s The Unborn (Rogue/Universal), from the low budget horror specialists at Platinum Dunes (2003’s Texas Chainsaw Massacre and The Hitcher remake and The Invisible both in 2007). Tracking suggests that the response for this one will possibly be a rather muted $12.35M by Monday.

The Curious Case of Benjamin Button (Paramount) and Bedtime Stories (Disney) will battle for the #5 spot, and I am giving Button the slight edge. Fincher’s epic, adapted from an F. Scott Fitzgerald short story, is on an awards carpet ride from now through February, and hardcore movies fans will want to rush out and see Ben Button prior to Sunday night’s Golden Globes ceremony on NBC.

The other wide new release is Bill Duke’s Not Easily Broken (Sony) starring Morris Chestnut and Taraji P. Hemson. Awareness is low and with well fewer than 1,000 screens, the movie is unlikely to top $3.5M.

FINAL PREDICTED WEEKEND GROSSES FOR JANUARY 9-11
1. NEW – Bride Wars (Fox) – $19M
2. Marley & Me (Fox) – $15.16M
3. Gran Torino (Warner Bros) – $14.63M
4. NEW – The Unborn (Universal) – $12.35M
5. The Curious Case of Benjamin Button (Paramount) – $11.83M
6. Bedtime Stories (Disney) – $11.06M
7. Valkyrie (UA/MGM) – $9M
8. Yes Man (Warner Bros) – $8.9M
9. Seven Pounds (Sony) – $5.27M
10. Tale of Despereaux (Universal) – $3.7M
11. NEW – Not Easily Broken (Sony) – $3.43M
12. Doubt (Miramax) – $3.32M

SUNDAY MORNING: Dog lovers everywhere united to make Fox’s Marley & Me the #1 Christmas weekend movie with an expected $51.18M in the Thursday-thru-Sunday period for a Per Theatre Average of $14,888. Pre-opening industry tracking pointed to a clear win for Bedtime Stories (Disney), but it was the lovable lab who finished on top.

As an aside, all of us who read John Grogan’s extraordinarily well-written novel should have seen this coming. The book is a joy, and anyone who has a dog, or has ever had a dog, could easily identify with the struggles and pleasures of having a 4-legged member of the family.

The success of Marley slightly mitigates a disastrous year for Fox. Its year started out well enough riding the huge success of 2007 release Alvin & the Chipmunks into January ($70M of Alvin’s gross landed in this calendar year). The January 18 release of chick-flick 27 Dresses scored for Katherine Heigl ($76.8M in the US), then Jumper was a good solid February hit, topping $80M, followed by the wildly successful Horton Hears a Who ($154.5M domestic). Little did Fox know that when the Ashton Kutcher-Cameron Diaz comedy What Happens in Vegas played solidly to the tune of $80.2M domestic starting in May, it would be its last legit hit until Christmas’ Marley & Me. This is a huge, redemptive win for Fox, and its sentimental tear-jerker of a dog movie could near $100M domestic by Sunday.

There were 11 consecutive under-performing titles during the Fox drought of 2008, including expensive failures like mega-bombs Meet Dave ($11.8M domestic) and The X-Files: I Want to Believe ($20.9M cume). There were also misses like The Rocker ($6.4M cume),  City of Ember ($7.8M cume) and recent disappointments like Baz Luhrmann’s Australia (about $45M in the bank as its run winds down) and the critically-reviled The Day the Earth Stood Still, which picked up another $10.29M during the Christmas-thru-Sunday frame for a domestic cume of only $63M.

Despite the success of Marley, Fox will be #6 among the so-called “Big 6” studios in market share for the year. The winning studio , Warner Bros, essentially locked up the crown in late summer as The Dark Knight piled up meteoric grosses. As I have written in the past, the WB gang seemed destined to break the all-time single year record for domestic ticket sales, and now I can report that they have officially surpassed Sony’s 2006 record of $1.71 billion.

With the respectable hold for Jim Carrey’s Yes Man ($22.38M over 4 days for a 10-day cume of $49.8M), the continued success of Four Christmases (adding $7.29M for a new cume of $111.67M) and the excellent expansion of Clint Eastwood’s Gran Torino (with a $38K or so cume at 84 locations), I am projecting a total domestic box office take of $1.74 billion as of today.  That is a staggering number, and it wasn’t all due to the success of mega-hit The Dark Knight.

Warner Bros perfectly marketed and distributed Sex and the City after picking up the baton from New Line. They also maximized the gross for the previously 3D-geared Journey to the Center of the Earth, selling it as a solid traditional 2D experience and generating $100M. And, they turned a pedestrian holiday comedy, Four Christmases, into a $100M smash. Expect a jubilant press release from Warner Bros in the next few days.

There is great news for Paramount and David Fincher in this holiday season. The Curious Case of Benjamin Button is a big hit. Based on an F. Scott Fitzgerald short story, this spiritual tale starring Brad Pitt and Cate Blanchett had only 2,988 playdates, but the screen count may be as high as 3,500 with Paramount securing multiple screens at many key locations for the 2 hour 48 minute epic. The film coaxed a magical $39.1M or so r the 4-day Christmas weekend.

Benjamin Button will do very steady business through awards season, and the spectacularly-reviewed film will likely have $70M-$80M in the bank by the end of next weekend.  It will continue to hold well through awards season with major nominations at the Golden Globes and the SAG Awards. I strongly believe that this movie is headed for something in the $170M domestic range and reaching $200M is not out of the question.

Only 2 of the last 11 Best Picture winners have failed to break through the $100M barrier, including last year’s Coen Brothers thriller No Country For Old Men.

BEST PICTURE WINNERS
2008 – No Country For Old Men – $74.2M
2007 – The Departed – $132.3M
2006 – Crash – $54.5M
2005 – Million Dollar Baby – $100.5M
2004 – Lord of the Rings: Return of the King – $377M
2003 – Chicago – $170.6M
2002 – A Beautiful Mind – $170.7M
2001 – Gladiator – $187.7M
2000 – American Beauty – $130M
1999 – Shakespeare in Love – $100.3M
1998 – Titanic – $600.7M

Academy Awards voters, whether they admit it or not, love big blockbusters, and after last year’s terrible Oscar broadcast ratings, there will be a strong yet silent, push to recognize films that movie-goers all over the country have seen. Benjamin Button is now likely to fit the bill nicely. Wouldn’t an Oscar night showdown between The Curious Case of Benjamin Button and mega-hit The Dark Knight make for a spectacular Academy Awards storyline (although, there’s always a chance that Danny Boyle’s gutty, little indie Slumdog Millionaire could steal the big prize from the big budget studio blockbusters).

#3 Bedtime Stories, also starring Keri Russell, Guy Pearce and the irrepressible Russell Brand from Saving Sarah Marshall, has managed $38.6M in just 4 days. It’s a fine showing, although most experts (including yours truly) thought it would be the weekend’s big winner.. The opening for Sandler is slightly under expectations and slightly below par with his recent hits, although it’s hard to compare a Christmas 4-day opening with a traditional 3-day weekend start.

Technically, the 3-day weekend opening (Friday-thru-Sunday) for Bedtime Stories was $27.6M or so. Accepting that Christmas Day took a great deal of “steam” out of the picture, that number compares favorably to July’s You Don’t Mess With the Zohan ($38.53M opening – $100M cume) and 2007’s I Now Pronounce You Chuck & Larry ($34.23M opening – $120M cume). Given that Bedtime Stories skews much younger and has family appeal, it should demonstrate great “playability” could very well have $80M in the bank by the end of New Year’s weekend.

A strong 3-day weekend came on the heels of a monstrous Christmas Day as Marley & Me, The Curious Case of Benjamin Button and Bedtime Stories all out-grossed the previous Christmas Day opening champion Ali ($10.2M). In terms of all-time best performance on Christmas Day, opening or otherwise, the three 2008 holiday box office juggernauts finished as the #2, #6 and #10 of all time.

ALL-TIME TOP 10 CHRISTMAS DAY PERFORMANCES
1. Meet the Fockers – $19.5M
2. Marley & Me – $14.67M (estimate)
3. Lord of the Rings: Return of the King – $13.9M
4. National Treasure: Book of Secrets – $13.6M
5. The Lord of the Rings: The Two Towers – $12.3M
6. The Curious Case of Benjamin Button – $12M (estimate)
7. Night at the Museum – $11.7M
8. The Lord of the Rings: The Fellowship of the Ring – $11.5M
9. Cast Away – $10.9M
10. Bedtime Stories - $10.52M (estimate)

Tom Cruise’s Valkerie (MGM/UA) has out-performed industry expectations finishing 4th for both Christmas Day and the long weekend. The eye patch wearing Cruise seemed headed for another disaster with his Nazi epic, but it has finished the 4-day with just over $30M. You could have won some bar bets with studio execs if back in November you had wagered that this won would even crack $25M over the Christmas holiday. Holdover Yes Man (Warner Bros) rounds out the top 5 for the long holiday weekend.

The only other new wide opening is Frank Miller’s The Spirit (Lionsgate). No Sin City magic here as the movie has stumbled out of the gates with about $10.35M, and it is fading very quickly based on downright awful word-of-mouth.

Revolutionary Road (Dreamworks/Paramount) is officially a PTA monster. Opening on just 3 screens Friday, the Sam Mendes-directed drama grabbed over $22K per location on opening day, and it will finish the weekend with about a $64,133 PTA. Not only is that the best PTA of 2008 (topping Frost/Nixon’s number for December 5-7), it is the 29th-best 3-day PTA of all time.

It is very hard to say what the commercial prospects for this picture may be. It is brilliantly acted with perfectly modulated performances by Leo and Kate, a truly unique turn by New York stage actor Michael Shannon and certain-to-be-under-appreciated work from Oscar winner Kathy Bates. I would also like to single out Kathryn Hahn, who was brilliant in Broadway’s Tony-winning Boeing, Boeing. Something about neighbor Milly Campbell’s desperate “golly gee-ness” captures the era to perfection.

Bringing Richard Yates novel to the big screen was no small feat, and screenwriter Justin Haythe has winnowed the somewhat sprawling novel down to its most cinematic pieces. Haythe is a lock for a Best Adapted Screenplay nomination at the Oscars, and I would make Winslet the betting favorite for Best Actress for her work in Rev Road, but can the film break through in other categories?

DiCaprio has a strong shot at a Best Actor nod, battling with Richard Jenkins, Brad Pitt and Clint Eastwood for the final 2 spots (after Frank Langella, Sean Penn and Mickey Rourke). It’s uphill for Shannon in the Best Supporting Actor category with Heath Ledger, Robert Downey Jr. and Phillip Seymour Hoffman as locks. Slumdog Millionaire’s Dev Patel has picked up a great deal of momentum since his SAG Award nomination, he seems to have sewn up the 4th spot. That leaves one spot open for Josh Brolin from Milk, Ralph Fiennes for The Duchess, Eddie Marsan for Happy-Go-Lucky or, an extreme longshot, Tom Cruise for Tropic Thunder. At the moment, I am leaning toward Brolin who will also get credit for his work in W..

Gran Torino has expanded very well to 84 locations and quite a few multiple screen situations for a PTA of just over $38K. There is clearly some commercial viability here as this love it or hate it movie goes wider in January.The big question remains. Will Oscar voters nominate Eastwood for Best Actor for his snarling, racist Walt Kowalski performance? In my estimation, his performance is the weakest of the contenders, but viewed in the context of his career, it feels like a nice culmination of his acting work.

It is surprising how softly Frost/Nixon (Universal) is playing at 205 locations. It generated a $9,473 PTA, which is disappointing. This is a great film with a tour de force performance by Frank Langella as President Richard M. Nixon. It may be that the movie-going public isn’t interested in reliving the Watergate nightmare, especially when everyone has a general mistrust of government after the Bush years. Movies can be an escape from a tough economy, government corruption and political scandal. Thus, films like Slumdog Millionaire, Benjamin Button and Marley & Me are more attractive film destinations.

A lack of commercial success will not keep Langella out of the Best Actor category, but Ron Howard’s movie could be potentially handicapped in the Best Picture race if it doesn’t begin selling tickets at a better clip. Ben Button, Slumdog and The Dark Knight are all legitimate hits, appropriate to their scale. I am penciling in Milk (Focus) as a likely Best Picture nominee leaving one slot set aside for Frost/Nixon. Mega-hit Wall-E (Disney) could sneak in instead. Or, if The Wrestler (Fox Searchlight) expands better than Howard’s political biopic – Mickey Rourke’s comeback delivered almost $28K per location over the Christmas 4-day – maybe Darren Aronofsky will find his movie among the big 5. The same goes for the aforementioned Revolutionary Road. A Best Picture nod would be a game-changer for Dreamworks/Paramount, and the slow start for Frost/Nixon may have left the door open.

FINAL 4-DAY CHRISTMAS WEEKEND ESTIMATES
1. NEW – Marley & Me (Fox) – $51.67M, $14,849 PTA, $51.67M cume
2. NEW – The Curious Case of Benjamin Button (Paramount) – $39.1M, $13,086 PTA, $39.1M cume
3. NEW – Bedtime Stories (Disney) – $38.6M, $10,486PTA, $38.6M cume
4. NEW – Valkyrie (MGM/UA) – $30.4M, $11,214 PTA, $30.4M cume
5. Yes Man (Warner Bros) – $22.38M, $6,517 PTA, $49.8M cume
6. Seven Pounds (Sony) – $18.2M, $6,599 PTA, $38.86M cume
7. Tale of Despereaux (Universal) – $11.37M, $3,659 PTA, $28.07M cume
8. The Day the Earth Stood Still (Fox) – $10.59M, $4,409 PTA, $63.4M cume
9. NEW – The Spirit (Lionsgate) – $10.35M, $4,126 PTA, $10.35M cume
10. Four Christmases (Warner Bros) – $7.29M, $2,904 PTA, $111.67M cume
11. Doubt (Miramax) – $7.1M, $5,604 PTA, $8.78M cume
12. Slumdog Millionaire (Fox Searchlight) – $5.81M, $9,417 PTA, $19.41M cume
13. Twilight (Summit) – $5.5M, $2,975 PTA, $167.06M
*Gran Torino (Warner Bros) – $3.2M, $38,155 PTA, $4.28M cume
*Milk (Focus) – $2.32M, $7,481 PTA, $13.52M cume
*Frost/Nixon (Universal) – $1.94M, $9,473 PTA, $3.58M cume
*The Reader (Weinstein) – $847,000, $7,302 PTA, $1.23M cume
*The Wrestler (Fox Searchlight) – $515,000, $28,611 PTA, $893,000 cume
*NEW – Revolutionary Road (Dreamworks/Paramount) – $192,400, $64,133 PTA, $192.400 cume
*NEW – Last Chance Harvey (Overture) – $132,000, $22,000 PTA, $132,000 cume
*NEW – Waltz with Bashir (Sony Classics) – $55,144, $11,029 PTA, $55,144 cume

FINALY 4-DAY CHRISTMAS WEEKEND PTA ESTIMATES
1. NEW – Revolutionary Road (Dreamworks/Paramount) – 3 locations, $64,133 PTA
2. Gran Torino (Warner Bros) – 84 locations, $38,155 PTA
3. The Wrestler (Fox Searchlight) – 18 locations, $28,611 PTA
4. NEW – Last Chance Harvey (Overture) – 6 location, $22,000 PTA
5. NEW – Marley & Me (Fox) – 3,480 locations, $14,849 PTA
6. NEW – The Curious Case of Benjamin Button (Paramount) – 2,988 locations, $13,086 PTA
7. NEW – Valkyrie (MGM/UA) – 2,711 locations, 11,075 PTA
8. NEW – Waltz with Bashir (Sony Classics) – 6 locations, $11,029 PTA
9. NEW – Bedtime Stories (Disney) – 3,681 locations, $10,486 PTA
10. Frost/Nixon (Universal) – 205 locations, $9,473 PTA
11. Slumdog Millionaire (Fox Searchlight) – 614 locations, $9,471 PTA
12. Milk (Focus) – 311 locations, $7,481 PTA
13. The Reader (Weinstein) – 116 locations, $7,302 PTA
14. Seven Pounds (Sony) – 2,758 locations – $6,599 PTA
15. Yes Man (Warner Bros) – 3,434 locations, $6,517 PTA
16. Doubt (Miramax) – 1,267 locations, $5,450 PTA
17. The Day the Earth Stood Still (Fox) – 2,402 locations – $4,409 PTA
18. NEW – The Spirit (Lionsgate) – 2,509 locations – $4,126 PTA

Still, Yes Man is performing well enough to help Warner Bros make history in the next couple of weeks. I am projecting that the film could bank a possible $48M (conservatively) before the end of the year. Add to that a projected cume of $120M for Four Christmases by the close of business on December 31, and an anticipated $5.4M or so from the limited engagements of Clint Eastwood’s Gran Torino (70 playdates starting Christmas Day), and Warner Bros would reach an annual domestic sales figure of $1.75 billion, surpassing Sony’s $1.71 billion take in 2006.

Meanwhile, Will Smith’s re-teaming with Pursuit of Happyness director Gabriele Muccino received a 9% Saturday bump from Friday’s $5.22M, but the movie still placed second with an estimated $16M. That represents the softest opening for Will since 2000’s Ali ($14.7M). Seven Pounds is almost-certain to break his historic streak of consecutive $100M+ grossing movies, which will end at 8.

For complete analysis of how Yes Man may cinch Warner Bros’ record-breaking year and what the tough opening Seven Pounds means to Will Smith, visit my Friday Night Early Estimates column and my Final Weekend Tracking column from Thursday. For details on the monstrous opening weekend success of The Wrestler (Fox Searchlight) and details on the successful expansions of Gran Torino and Doubt (Miramax), check out my Saturday update.

EXCLUSIVE STEVE MASON REVISED EARLY 3-DAY ESTIMATES
1. NEW – Yes Man (Warner Bros) – $18.16M, $5,288 PTA, $18.16M cume
2. NEW – Seven Pounds (Sony) – $16M, $5,801 PTA, $16M cume
3. NEW – Tale of Despereaux (Universal) – $10.5M, $3,385 PTA, $10.5M cume
4. The Day the Earth Stood Still (Fox) – $10.15M, $2,851 PTA, $48.62M cume
5. Four Christmases (Warner Bros) – $7.74M, $2,203 PTA, $100.15M cume
6. Twilight (Summit) – $5.22M, $1,748 PTA, $158.46M cume
7. Bolt (Disney) -$4.25M, $1,434 PTA, $95M cume
8. Slumdog Millionaire (Fox Searchlight) – $3.15M, $5,348 PTA, $12.13M cume
9. Australia (Fox) – $2.32M, $1,051PTA, $41.94M cume
10. Quantum of Solace (Sony) – $2.15M, $1,147 PTA, $161.3M cume
11. Milk (Focus) – $1.64M, $4,610 PTA, $10.32M cume
12. Madagascar: Escape 2 Africa (Dreamworks/Paramount) – $1.51M, $752 PTA, $172.33M cume
13. Nothing Like the Holidays (Overture) – $1.31M, $789 PTA, $5.94M cume
14. Doubt (Miramax) – $729,000, $18,692 PTA, $1.44M cume
*Gran Torino (Warner Bros) – $468,000, $24,632 PTA, $859,000 cume
*Frost/Nixon – $365,000, $8,902 PTA, $1.47M
*NEW – The Wrestler (Fox Searchlight) – $209,000, $52,250 PTA, $295,000 cume

Bad weather with several major storms, including one in the Northeast, are making this a challenging weekend to project. I have revised my the 3-day estimates I released last night to allow for films to enjoy slightly stronger Saturdays, but the general story is the same. Jim Carrey and Yes Man (Warner Bros) at #1, Will Smith and Seven Pounds (Sony) at #2 and Tale of Despereaux (Universal) at #3.

My major analysis piece I published Friday night still stands with the headlines being that Warner Bros now seems destined to cinch the all-time best one year domestic sales figure in studio history and Will Smith’s streak of consecutive $100M grossing movies will almost certainly end at 8 with his Gabriele Muccino-directed drama.

One major change is that Slumdog Millionaire (Fox Searchlight) hasn’t expanded nearly as well as I originally projected. The almost certain Best Picture nominee increased to 589 locations this weekend and the result will be a likely 8th-place finish with about $2.94M and a PTA of $4,999 or so.

EXCLUSIVE STEVE MASON REVISED EARLY 3-DAY ESTIMATES
1. NEW – Yes Man (Warner Bros) – $19.5M, $5,684 PTA, $19.5M cume
2. NEW – Seven Pounds (Sony) – $16M, $5,806 PTA, $16M cume
3. NEW – Tale of Despereaux (Universal) – $14.09M, $4,540 PTA, $14.09M cume
4. The Day the Earth Stood Still (Fox) – $8.97M, $2,522 PTA, $47.54M cume
5. Four Christmases (Warner Bros) – $7.3M, $2,080 PTA, $99.72M cume
6. Twilight (Summit) – $5.1M, $1,706 PTA, $158.3M cume
7. Bolt (Disney) -$4.45M, $1,501 PTA, $95.2M cume
8. Slumdog Millionaire (Fox Searchlight) – $2.94M, $4,999 PTA, $11.92M cume
9. Australia (Fox) – $2.15M, $975 PTA, $41.77M cume
10. Quantum of Solace (Sony) – $1.6M, $798 PTA, $172.4M cume
11. Madagascar: Escape 2 Africa (Dreamworks/Paramount) – $1.6M, $798 PTA, $172.42M cume
12. Milk (Focus) – $1.57M, $4,417 PTA, $10.25M cume
13. Nothing Like the Holidays (Overture) – $1.15M, $689 PTA, $5.77M cume

On the specialty front, Mickey Rourke is a box office attraction again. The one-time movie star was at his peak in the 1980’s with movie like Diner ($14M cume), The Pope of Greenwich Village ($6.8M cume), 9 1/2 Weeks ($6.7M cume) and Angel Heart ($17.1M cume) is riding the crest of an enormous comeback wave. His role in Darren Aronofsky’s The Wrestler (Fox Searchlight) has already earned him a Golden Globe nomination for Best Actor – Drama and Independent Spirit Award nomination for Best Male Lead and a SAG Award nomination for Best Male Actor, and now the film has scored a huge opening weekend Per Theatre Average.

The Wrestler opened on Wednesday at 4 locations managing an outstanding $11,732 PTA. The extraordinarily well-reviewed movie is headed for a 3-day of $210,900, which will translate to an estimated $53,438 per location. That marks the second-best PTA of the year, trailing only the $60,236 debut of Frost/Nixon (Universal) two weeks ago.

At #2 on the weekend PTA scoreboard is Clint Eastwood’s Gran Torino (Warner Bros), which is a bit of a disappointment registering an average of approximately $23,400 at each of its 19 playdates. As Eastwood has admitted, this may be his final on-screen performance, but when the Hollywood Foreign Press ignored him in its annual Golden Globe nominations and then the SAG Awards bypassed the screen legend as well in the Best Male Actor category, it likely damaged the movie’s ability to compete on a limited basis with other pictures with stronger awards resumes.

In my Friday Night Estimates story, I wrote that Gran Torino may be able to bank $5.4M by the end of the year. Even with an expansion to 70 locations on Christmas Day, the softer-than-expected Friday probably means that Clint’s “swan song” is more likely to be at $3.1M or so at the end of business of December 31. Regardless, I am still projecting that Warner Bros will likely break the all-time one-year record for domestic sales for a studio.

John Patrick Shanley’s Doubt, a film adaptation of his Tony and Pulitzer Prize winning play, will bank about $703,000 or so this weekend at 39 locations for a PTA of just over $18,000. That compares favorably to recent movies like Rachel Getting Married (Sony Classics), which managed $16,500 per screen in its first expansion (27 playdates) and Frost/Nixon, which generated just over $16,000 per screen in week #2 (39 playdates). With Golden Globe and SAG Awards nominations for Meryl Streep, Phillip Seymour Hoffman, Amy Adams and Viola Davis, Doubt should continue to play well through the awards season.

Weinstein has elected to hold expansion for The Reader until Christmas Day, so the picture remains on 4 screens and appears headed for about $114,000 by Monday, down about 35% from its opening weekend at the same locations. That would give Stephen Daldry’s Oscar contender the fourth-best weekend PTA at a possible $14,240.

Ron Howard’s amazing Frost/Nixon picked up just 2 new locations this weekend as Universal prepares for a major Christmas Day expansion. Powered by SAG Awards nominations this week for Best Ensemble and Best Male Actor: Frank Langella, the film will add about $361,000 this weekend, down about 42%. That equates to an $8,805 PTA, #5 for the frame.

STEVE MASON’S EXCLUSIVE EARLY 3-DAY PTA ESTIMATES
1. NEW – The Wrestler (Fox Searchlight) – 4 locations – $53,438 PTA
2. Gran Torino (Warner Bros) – 19 locations – $23,400 PTA
3. Doubt (Miramax) – 39 locations – $18,026 PTA
4. The Reader (Weinstein) – 8 locations – $14,240 PTA
5. Frost/Nixon (Universal) – 41 locations – $8,805 PTA
6. NEW – Seven Pounds – 2,785 locations – $5,806 PTA
7. NEW – Yes Man (Warner Bros) – 3,434 locations – $5,498 PTA
8. Slumdog Millionaire (Fox Searchlight) – 589 locations – $4,999 PTA
9. NEW – Tale of Despereaux (Universal) – 3,104 locations – $4,540 PTA
10. Milk (Focus) – 356 locations – $4,417 PTA

Jim Carrey and his high-concept comedy Yes Man (Warner Bros) will win the pre-Christmas weekend out-performing Will Smith’s more challenging Seven Pounds (Sony), although both films seem to be under-performing industry expectations.. Audiences are saying “Yes” to a breezy, cheerful, undemanding movie experience, although it is not a particularly emphatic “Yes.” In my Final Weekend Tracking column, I predicted $26.35M for Yes Man, and industry tracking certainly supported an opening in the mid-$20M’s. Instead, moviegoers have agreed to the tune of only $6.7M on opening day, and that could translate to a less-than-expected $18.76 or so by Monday morning.

Meanwhile, Will Smith has landed in unfamiliar territory. This strange new land for the World’s Biggest Movie Star is called “Second Place.” Seven Pounds managed to churn up only $5.3M to start the 3-day, and I am projecting a $15.63M opening. This movie, a re-teaming of Smith with his Pursuit of Happyness director Gabriele Muccino, has endured scathing early reviews and some definite “Will Smith is a little full of himself” backlash. The movie has been described as pretentious and downright dumb by some critics, and heart wrenchingly-optimistic and emotionally cathartic by others. The end result is Smith’s weakest opening since 2000’s Ali ($14.7M).

Yes Man is the latest in a year-long winning streak for Warner Bros Not only have they locked up the studio market share race for 2008, this decent-not-great opening may lift Warner Bros to finish the year with more domestic ticket sales than any studio in history. If my opening weekend number for Yes Man holds, I am projecting that the film could bank a possible $48M (conservatively) before the end of the year. Add to that a projected cume of $120M for Four Christmases by the close of business on December 31, and an anticipated $5.4M or so from the limited engagements of Clint Eastwood’s Gran Torino (70 playdates starting Christmas Day), and Warner Bros would reach an annual domestic sales figure of $1.75 billion, surpassing Sony’s $1.71 billion take in 2006.

The Dark Knight ($530.7M domestic so far) is the lynchpin of Warner Bros’ soon-to-be record-breaking year, but there are 4 other $100M+ grossing films that have helped to push the studio over-the-top. Along with Four Christmases, which will blow by $100M on Sunday, WB has also scored with Sex and the City ($152.6M cume), Get Smart ($130.3M cume) and Journey to the Center of the Earth ($101.7M cume). Sony set the previous record with one $200M+ performer (Da Vinci Code), 3 $100M+ hits (Casino Royale, Talladega Nights and Click) and about $96M of the ultimate $163.5M gross for Pursuit of Happyness, which landed in December 2006.

As for Will Smith, Seven Pounds is likely to break his historic streak of consecutive $100M+ grossing movies, which stands at 8.

2002 – Men in Black II – $52.1M opening – $190.4M cume
2003 – Bad Boys II – $46.5M opening – $138.6M cume
2004 – I, Robot – $52.1M opening – $144.8M cume
2004 – Shark Tale – $47.6M opening – $160.8M cume
2005 – Hitch – $43.1M opening – $179.4M cume
2006 – The Pursuit of Happyness – $26.5M opening – $163.5M cume
2007 – I Am Legend – $77.2M opening – $256.4M cume
2008 – Hancock – $62.6M opening – $227.9M cume

Critical pans be damned, people love Will Smith, but I am betting that the word-of-mouth on Seven Pounds will not be enough to net the 6.4 multiple that would be required to push it past $100M.

Universal’s Tale of Despereaux coaxed an estimated $3.8M in ticket sales to start the weekend and, with huge matinee business on Saturday and Sunday, the all-time umpteenth animated mouse movie should reach an estimated $15.27M good for third place, setting up for some solid holiday week business.

As expected, The Day the Earth Stood Still (Fox) has fallen apart, down about 67% for the weekend. Keanu Reeves’ spin on Klaatu could only muster $3.1M on its second Friday, and it will finish the frame with about $10.07M for a 10-day cume of $48.55M.

Rounding out the Top 5 is the aforementioned and surprisingly durable Four Christmases. Vince Vaughn and Reese Witherspoon enjoyed another $3.06M in Friday sales, and it will deliver $9.49M or so more of “holiday cheer” for Warner Bros by Monday morning.

Details of the weekend’s specialty releases and lots of analysis is on tap for Saturday morning.

EXCLUSIVE STEVE MASON EARLY FRIDAY ESTIMATES
1. NEW – Yes Man (Warner Bros) – $6.7M, $1,951 PTA, $6.7M cume
2. NEW – Seven Pounds (Sony) – $5.3M, $1,922 PTA, $5.3M cume
3. NEW – Tale of Despereaux (Universal) – $3.8M, $1,224 PTA, $3.8M cume
4. The Day the Earth Stood Still (Fox) – $3.1M, $871 PTA, $41.57M cume
5. Four Christmases (Warner Bros) – $3.06M, $871 PTA, $95.47M cume
6. Twilight (Summit) – $1.55M, $521 PTA, $154.79M cume
7. Bolt (Disney) – $1.31M, $443 PTA, $92.06M cume
8. Slumdog Millionaire (Fox Searchlight) – $1.24M, $2,120 PTA, $10.23M cume
9. Milk (Focus) – $804,000, $2,257 PTA, $9.48M cume
10. Australia (Fox) – $763,000, $345 PTA, $40.38M cume

EXCLUSIVE STEVE MASON EARLY 3-DAY ESTIMATES
1. NEW – Yes Man (Warner Bros) – $18.76M, $5,463 PTA, $18.76M cume
2. NEW – Seven Pounds (Sony) – $15.63M, $5,669 PTA, $15.63M cume
3. NEW – Tale of Despereaux (Universal) – $15.27M, $4,921 PTA, $15.27M cume
4. The Day the Earth Stood Still (Fox) – $10.07M, $2,830 PTA, $48.55M cume
5. Four Christmases (Warner Bros) – $9.49M, $2,701 PTA, $101.9M cume
6. Bolt (Disney) -$5.66M, $1,908 PTA, $96.41M cume
7. Slumdog Millionaire (Fox Searchlight) – $4.86M, $8,268 PTA, $13.85M cume
8. Twilight (Summit) – $4.83M, $1,616 PTA, $158.06M cume
9. Milk (Focus) – $2.93M, $8,237 PTA, $11.61M cume
10. Australia (Fox) – $2.59M, $1,172 PTA, $42.21M cume

The weekend box office battle boils down to Jim Carrey vs. Will Smith. This is a match-up between the former “World’s Biggest Box Office Star” and the reigning champ, and I am giving a slight advantage to the challenger. Either Yes Man (Warner Bros) or Seven Pounds (Sony) could score the weekend-before-Christmas win, but I am predicting a victory for Carrey.

These are two of the most successful movie stars in history. Only Tom Hanks, Tom Cruise and Eddie Murphy have more $100M hits on their resume than Will Smith with 12, and Carrey is only one behind at 11 blockbusters to clear the magical threshold.

MOST $100M+ HITS IN A CAREER
-including animated films & excluding cameos -
1. Tom Hanks – 15
2. Tom Cruise – 14
3. Eddie Murphy – 13
4. Will Smith – 12
4. Harrison Ford – 12
6. Jim Carrey – 11
6. Robin Williams – 11
8. Mel Gibson – 10
9. Matt Damon – 9
10. Bruce Willis – 8
10. Jack Nicholson – 8

Will Smith, however, has done something unprecedented – a feat never done by the Toms – Hanks and Cruise. Hancock was his 8th consecutive $100M+ grossing blockbuster. Hanks and Cruise both had career-best streaks of 7 films topping $100M.

2002 – Men in Black II – $52.1M opening – $190.4M cume
2003 – Bad Boys II – $46.5M opening – $138.6M cume
2004 – I, Robot – $52.1M opening – $144.8M cume
2004 – Shark Tale – $47.6M opening – $160.8M cume
2005 – Hitch – $43.1M opening – $179.4M cume
2006 – The Pursuit of Happyness – $26.5M opening – $163.5M cume
2007 – I Am Legend – $77.2M opening – $256.4M cume
2008 – Hancock – $62.6M opening – $227.9M cume

For comparison, 5 of Carrey’s past 8 films have scored at least $100M domestic, including this year’s animated Dr. Suess’ Horton Hears a Who! ($154.5M cume), but he has veered away from the purely commercial with 2001’s poorly-reviewed drama The Majestic ($27.8M cume), the Academy Award winning Eternal Sunshine of the Spotless Mind ($24.4M cume) in 2004 and 2007’s misguided horror release The Number 23 ($35.1M cume).

Neither picture is getting help from critics with Yes Man at 35% Fresh on Rotten Tomatoes and Seven Pounds registering a meager 30% Fresh as of Thursday night. Given the generally poor notices, I say Yes Man wins for 3 reasons:

1. More playdates 3,434 to 2,758
2. Tone – People are more interested in a couple of laughs than they are in a “heavy” spiritual message, even if it is generally optimistic
3. Warner Bros can do no wrong in 2008
4. Will Smith backlash

Lou Lumenick from the New York Post points out on his blog that on November 4, Will was informed by his 16-year old son that the Presidential race was over. The first-ever election of an African American to be the Leader of the Free World hadn’t reached the rarified air of the World’s Biggest Movie Star. Lumenick says he can’t imagine Paul Newman, a great movie star and philanthropist, ever being that out-of-touch with what’s important in the life of everyday people.

And there’s the brutally scathing Todd McCarthy review in Variety who rips Seven Pounds for its pretentiousness and self-importance. He reports that Smith doesn’t shy away from, “the saintlike status conferred upon his character. Indeed, he embraces it in a way so convincing that it proves disturbing as an indication of how highly this or any momentarily anointed superstar may regard himself.”

Just because media types think Will is a little “full of himself,” does not mean that the rank-and-file moviegoer will agree. In Australia, there is something called “Tall Poppy Syndrome.” As my always-credible friends at Wikipedia say, “Someone is said to be a target of ‘Tall Poppy Syndrome’ when his or her assumption of a higher economic, social or political position is criticized as being presumptuous, attention seeking, or without merit.”

Then again, it may all be a case of sour grapes. When a star of Smith’s caliber takes a risk – and make no mistake, this is a risky, challenging film – he should be accorded some respect for his effort. Let’s face it. If Will Smith wanted to crank out generic action movies for the rest of his life, Hollywood would give him big bags of money.

I believe that, even though Seven Pounds may not win its opening weekend, its heart wrenching-yet-hopeful story will connect with enough moviegoers to make it Will’s 9th consecutive $100M-grossing movie, which would be the 13th of his career. My final prediction is for a $24.78M opening. Meanwhile, the cheerful, if-not-hilarious high-concept comedy of Yes Man could win the weekend with a possible $26.35M.

Meanwhile, the other new wide release is Universal’s animated Tale of Despereaux, receiving fair-to-middling reviews as of Thursday night (43% Fresh on Rotten Tomatoes). With Madagascar: Escape 2 Africa nearing the end of its run and Bolt tailing off, industry tracking points to an opening in the mid-teens for Despereaux. My final call is for about $15.19M, which could set it up for a decent little Christmas week run.

Fox’s holdover The Day the Earth Stood Still will crash-and-burn this weekend, possibly dropping by as much as 67% for a disastrous $10.11M and a 10-day cume of only $48.6M. Close-behind at #5 will be Four Christmases (Warner Bros), which may drop as little as 25% to a possible $9.75M. By Monday morning, the Vince Vaughn-Reese Witherspoon holiday comedy will pass the $100M mark.

Among the specialty releases, Slumdog Millionaire (Fox Searchlight) adds 420 locations and may deliver as much as $4.64M. Danny Boyle’s modern masterpiece is riding a huge wave of acclaim including Golden Globe nominations for Best Picture – Drama and Best Director and SAG Awards nominations for Best Ensemble and Best Supporting Actor: Dev Patel. No company is better at the “science” of a platform release than Searchlight, and I am forecasting a PTA of $7,891 for this gutty little Best Picture contender.

Other award favorites expand to varying degrees. Milk (Focus) adds 28 locations and could reach $2.8M for a $7,876 PTA. Miramax’s excellent Doubt, with Golden Globe and SAG Award nominations for Meryl Streep, Phillip Seymour Hoffman, Amy Adams and Viola Davis, expands to 39 playdates, and I am anticipating just over $1M for a Per Theatre Average of $27,341. Clint Eastwood’s Gran Torino (Warner Bros), which won him the National Board of Review’s Best Actor notice, but has been completely shut out of major categories at the Golden Globes and SAG Awards, adds 13 carefully chosen screens. I am calling for about $687,000 by Monday with a PTA of just over $36,000.

Oscar contenders Frost/Nixon (Universal) and The Reader (Weinstein) are holding off on expansion until Christmas Day. Powered by Frank Langella’s remarkable performance, Frost/Nixon seems headed for a $14,600 or so weekend PTA while Stephen Daldry’s meditation on Germany’s sense of guilt over the Holocaust should deliver just over $16,000 per location.

The new limited release this week is the critically-hailed Darren Aronofsky-directed Mickey Rourke vehicle The Wrestler (Fox Searchlight). The movie opened on 4 screens Wednesday churning up an $11,732 PTA on opening day alone. There is clearly more-than-a-little anticipation for this unexpected awards contender, and it may achieve just over $310,000 in just 5 days. That would mean a 3-day Per Theatre Average of almost $58,000, just shy of the year’s best weekend PTA mark set by Frost/Nixon 2 weeks ago.

FINAL WEEKEND PREDICTIONS FOR THE WEEKEND OF 12/19
1. NEW – Yes Man (Warner Bros) – $26.35M
2. NEW – Seven Pounds (Sony) – $24.78M
3. NEW – Tale of Despereaux (Universal) – $15.19M
4. The Day the Earth Stood Still (Fox) – $10.11M
5. Four Christmases (Warner Bros) – $9.75M
6. Bolt (Disney) – $5.49M
7. Twilight (Summit) – $4.78M
8. Slumdog Millionaire (Fox Searchlight) – $4.64M
9. Milk (Focus) – $2.8M
10. Australia (Fox) – $2.57M
11. Quantum of Solace (Sony) – $2.24M
12. Madagascar: Escape 2 Africa (Dreamworks/Paramount) – $1.84M
13. Nothing Like the Holidays (Overture) – $1.69M
*Doubt (Miramax) – $1.06M
*Gran Torino (Warner Bros) – $687,000
*Frost/Nixon (Universal) – $602,000
*NEW – The Wrestler (Fox Searchlight) – $232,000
*The Reader (Weinstein) – $131,000