Six years later and it is clear that the Super Bowl’s organizers are still terrified of Janet Jackson’s nipple, that it comes to them at night and haunts them in their sleep, threatening to embroil them in scandal and to lose them millions in sponsorship deals. For what else can explain the entertainment decisions made by the Masters of the Bowl ever since that fateful Sunday afternoon in February 2004? 

Let’s take a look at who has played in the years since: 

2005 Paul McCartney (Age: 67) 

The less talented half of the Beatles songwriting team, more famous these days for his disastrous marriage to one-legged model Heather Mills. After spending years trying to promote his lackluster solo work he now dedicates most of his live shows to his 1960s catalogue, and has thus become a tribute act to his younger self. Not that he’s bitter or anything. 

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2006 The Rolling Stones (Collective age: 260+) 

This once great ‘dangerous’ band, notorious for their decadent lifestyles and provocative antics, have long since been reduced to a semi-parodic tribute act to their younger selves. Their drummer is a skeleton with a few wisps of hair attached to his skull. Mick Jagger made a mockery of himself by accepting a knighthood after launching a sustained whining campaign in the aftermath of “Sir” Paul McCartney’s own ennobling. Then Keith Richards fell out of a tree. 

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2007 Prince (Age 51) 

A spring chicken by super bowl standards (he was only 49 the year he performed), it’s been a long time since Prince thrilled, or indeed, entertained anybody. Furthermore, his performance at the Super Bowl came after he had joined the Jehovah’s Witnesses and stopped playing his more scandalous songs.  

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2008 Tom Petty (Age: 59) 

Past it, middle of the road rocker whose interest in music began when he met Elvis aged 10: not exactly cutting edge, then. Is he a self-tribute act? I don’t know because like millions of others, I just don’t care. But I do note that he reformed his original band Mudcrutch in 2008 to pay homage to his younger self. 

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2009 Bruce Springsteen (Age: 60) 

Past it, tedious, ultra-earnest screecher who recently won a prize for a song about a tired old wrestler. Even Springsteen admitted re: the Superbowl: “…if we don’t do it now, what are we waiting for? I want to do it while I’m alive.” I suppose Springsteen at least still tries to stay vital, and many music critics have responded to his more recent efforts by kindly pretending to like them almost as much as the albums he recorded 20-30 years ago.  

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2010 The Who (Pete Townshend 64/Roger Daltrey 65/Keith Moon- dead/John Entwistle-dead) 

This year, clearly fearing that they were running out of heritage rock acts to hire, the Super Bowl organizers invited The Who to perform. Now I don’t mind a bit of The Who, they were definitely good about 40 years ago, possibly even still good 35 years ago around the time I was born, but ever since… well Who Cares? As they have only released one new record in several centuries they are perhaps the ultimate self-tribute band, not even interested in trying new things. Yawn. 

So it seems that the rules if you want to perform at the Superbowl post- Janet Jackson are:

1. No breasts, and thus no women
2. If you are a man, then you must have a prescription for Cialis. 

Now before anybody accuses me of ageism let me say this: I have nothing against venerable singers and guitarists, etc. A month or so back on this very site I sang the praises of King Crimson, who are very old indeed, if not exactly Super Bowl material. Johnny Cash did some of his best work in his 60s and 70s, although again I can’t imagine all that Rick Rubin produced death gospel going down all that well with the sponsors. Some people claim Dylan is still good, and although I’m not a huge Dylan fan, I’m willing to give them the benefit of the doubt. (I have grave reservations about Neil Young, however.) But there’s a difference between being old and vital and being The Who, or the Stones, or Paul McCartney. And while these acts can be entertaining enough even though they lost their mojo decades ago, too much heritage rock is a fairly awful, depressing, suffocating experience.   

I’m also a bit suspicious that these geriatric Super Bowl acts are those bands much beloved of the dismal late 60s Baby Boomer generation that has had a death grip on Western culture since the 80s at least, forcing its own nostalgia for a long passed youth down everybody else’s gullet. These coots just won’t let go: ‘Teenage Wasteland’ indeed. It’s enough to make you nostalgic for Janet Jackson’s nipple.

Fourteen days later, on August 22nd, they posed together for a final promotional photo shoot, which was their last appearance together at any Beatles event. Although one more album was released (“Let it Be”), “Abbey Road” was the last album recorded by the band, which was already virtually dissolved as a unit. Yet the album was a great artistic and commercial success. The “Let it Be” album was intended to be released first, but the group did not think it ready. They moved on to record “Abbey Road” and released it on September 26th and October 1st, 1969, respectively, in the UK and the US. The cover photo, fittingly designed by Paul (as he was the only member who had a passion to keep the group together; even as he finally sued to end the partnership), depicts the band’s final crossing of “Abbey Road,” toward their studio home of the prior eight years. Ironically, even bizarrely, convicted murderer and “wall of sound” creator, Phil Specter, did the final mixing in 1970 of several songs on “Let it Be,” almost as an audition. He was not aware there would be no more Beatles, although he did some work for Lennon’s Plastic Ono Band.

I was, and am, a great Beatles fan. Then again, most rock music lovers are. As a fan of professional sports, I found many similarities in these seemingly dissimilar cultures.  An obvious similarity is both have Halls of Fame. Both cultures encourage respect for the success of the great ones who came before them, as well as those contemporaneous to them. The Beatles, for example, loved Buddy Holly’s group “Buddy Holly and the Crickets” and, of course, Elvis (Lennon said “before Elvis there was nothing”). Even their name, in part at least, was recognized by them to be similar to the Crickets and helped them choose the name “Beatles” (prior names included Johnny and the Moondogs, and The Silver Beetles).

Of course, not everyone is a Beatles fan. Lead singer Michael Stipe, of the group R.E.M, when asked in a 1992 Rolling Stone interview about the Beatles and the Rolling Stones, responded that the Beatles were like elevator music. He did not even respond to the Stone’s question. Stipe, I believe, was being honest. Yet, his lack of awareness as to their impact was profound. I know “standing on the shoulders of giants” leaves him cold, but that sentiment also reflects a severe lack of existential awareness. I have never felt the same about Stipe or R.E.M. since.

In 2008, a book in “words, pictures and music” by Barry Miles, named The Beatles Phenomenon, was published.  Miles wrote McCartney’s official biography in 1998.  My 17-year-old daughter spent five weeks at Oxford this summer (studying Shakespeare and playing “Hamlet’s” Guildenstern in the Oxford debating hall; yes, Guildenstern). My birthday occurred while she was away. One of her classmates had just bought Miles’ book for her brother’s birthday. My daughter, who became a Beatles fan from the 2007 movie musical “Across the Universe,” bought the book for me for my birthday. What is interesting about this is, 40 years after the last Beatles album, teenagers are still buying Beatles books. Before I get into my primary “thesis” and inevitable political “take away” about the Beatles, there are a few facts I find fascinating about the group. In no particular order, here are a few:

-Their famous “mop top” haircut was designed by Astrid Kirchherr, girlfriend of Lennon’s art school friend and early band member, Stuart Sutcliff. I already knew that. What I did not know, is she copied the style from the French movie actor Jean Marais’s portrayal of Oedipus in a 1959 Jean Cocteau movie (“Le Testament d’Orphee”). The Oedipus irony is priceless, given the cultural, political and social revolution which was the 1960s.

-The first top 20 hit by the Rolling Stones (UK) was given to them by the Beatles. It was “I Wanna be Your Man.” The fact that Ringo sang it one year later is amusing. The Stones were desperate to get an album out and enlisted Lennon and McCartney’s help. The Beatles literally completed writing the song (which they already had begun earlier) in the presence of the Stones in the latter’s studio in less than an hour. As Lennon later said “that’s how much importance we put on it.”

-Of the 183 songs written by the Beatles, 73 were written by Lennon, 69 McCartney, 17 Lennon/McCartney, 22 Harrison, and two Ringo. Lennon and McCartney agreed their songs would always have a joint credit. I always thought McCartney had written more, but this was incorrect.

-The number one selling rock group from 2000-2009 is still the Beatles, having sold 27 million albums. According to Billboard, the Beatles have had 19 number one albums. Elvis was second at 10, tied with Jay-Z. Tied for fourth are Springsteen and the Stones with nine. The Beatles and Elvis are the only acts estimated to have sold more than a billion albums. Michael Jackson, ABBA, and Queen sold about 350 million. The Stones sold 200 million, Springsteen 120 million, and Jay-Z 50 million. Paul McCartney and Wings sold almost as many albums as Springsteen, 100 million (not counted in Beatles total). Michael Stipe’s R.E.M, sold 50 million. Not bad for a group who hates standing on the shoulders of giants.

-Finally, on the trivia front, which segues nicely to the next paragraph, is that McCartney, Lennon and Harrison first picked up a guitar in 1956 (Paul) and 1957 (John and George). Six years later they were the most famous group in history at that point in time, as well as since. How did this happen?

As a child and young teenager, I lived and died for the Los Angeles Dodgers. I read all things Dodgers, that I could get my hands on. That meant reading about the Brooklyn Dodgers. Branch Rickey, the famous and successful Brooklyn Dodger GM who signed Jackie Robinson, once said “luck is the residue of design.” This quote always stuck with me. Baseball is driven at the micro level by randomness and luck. It is a game of probabilities; a bounce of the ball this way, a failed close call that way, a great timely play by an outfielder, etc. Over the long run, however, the best tend to win out.

The Beatles were, of course, lucky. Working with Brian Epstein and George Martin was timely and serendipitous. But their luck, too, was the residue of design. If it wasn’t Martin and Epstein, it would have been someone else. Why? Their work ethic and commitment to being a successful rock group was phenomenal. Lennon and McCartney came together in 1960, joined shortly thereafter by George Harrison (who himself aggressively sought acceptance by Lennon and McCartney). There were a number of other members who came and went, the most famous being Pete Best the drummer. He was fired before their first album was cut, and a drummer from one of Liverpool’s top groups, “Rory Storm and the Hurricanes,” Ringo Starr, was hired in his place.

As Barry Miles documents, their workload was astonishing. Between August 1960 and early 1963, they performed more than 800 hours on stage (not including practice) in Hamburg, Germany alone. During that same time period, they appeared almost 300 times at Liverpool’s “The Cavern.” This does not include other venues they played. This is astonishing and surely accounts for their success. Yes, they had skill, but work is what made them the Beatles. George Harrison said: “[In Germany] we learned to work for hours on end, and keep on working at full peak even though we reckoned our legs and arms were ready to drop off.” This work ethic created their prolific song writing ability. McCartney describes their first recording session for the album “Please Please Me”:

We’d been playing the songs for months and months and months before getting a record out. So we came in the studio at 10 in the morning, started it, did one number, had a cup of tea, relaxed, did the next one, a couple of overdubs…we just worked through them, like the stage act. And by 10′ o’clock that night, we’d done ten songs and we just reeled out of the studios, John clutching his throat tablets.

They also were among the first singer song writers in history. This was rarely done prior to the 1960s. They released 12 original albums (one double) between 1963 and the beginning of 1970; additionally they released 30 non-album tracks. Elvis never wrote a song. They did two full length feature films, did hundreds of radio and television appearances (when counting interviews). They lived in close to squalid conditions and played for little money prior to late 1962. They also were heavy users of various forms of amphetamines. They consciously sought diversity in their sound and the songs they played. They were willing to play covers as well as their own songs. They drove themselves to improve. Any venue was an opportunity.

When Brian Epstein happened on to them in 1962 in Liverpool, he saw great potential, although he had no experience as a producer, being merely a record shop owner. But he was a promotional wizard at heart and committed himself to their success. He also took advantage of the Beatles’ business naivete (which they eventually over came). He signed a deal in which he received 25% of the gross (normal was 10%) and the Beatles paid expenses and split the remainder. Still, the Beatles never resented Epstein. Lennon always said that Epstein provided the organizational and marketing skills to supplement their work ethic to make them successful. The Beatles, at Epstein’s urging, were also willing to stop wearing denim and leather and switch to those funky suits. They felt no less “authentic.” More than 70 million people watched each of the two Ed Sullivan appearances in early 1964 when they first came to America. They sounded great. The population of the US was 180 million. To put that in perspective, Obama and Palin each drew about 40 million to their nominating speeches in a country of 300 million.

The Beatles were obviously great. They were great because they are fun to listen to. They could make it seem so easy, which makes them even more fun to listen to. The White Album, consisting of about 35 songs, was an astonishing random assortment of various sounds and melodies. It was as if they were playing with their competition.  But it was not easy. It came out of effort as well as brilliance.

So what political message am I going to pull from this 40th anniversary of the dissolution of the Beatles? It is obvious, right? They were poor, but not victims. They did not ask for hand outs. They could not have been invented by a government program. They pursued self interest but provided enjoyment for hundreds of millions. Why is this not the message of our current president and his congressional allies? Why does Sonya Sotomayor credit affirmative action, rather than her own hard work, for her success? She distorts what should be her message. Why does the Democratic Party look to give to protected groups of people while taking from others? Why aren’t we encouraging work and the entrepreneurial spirit instead of demonizing the profit motive? McCartney is worth 1.5 billion. As economist Don Boudreaux says, “only $1.5 billion?” Not everyone who works as hard and as passionately as the Beatles will become mega-wealthy, but without hard work and motivation, there can never be any success. Why is this not the economic message of our day? As George Harrison once sang, we have this instead from our Government.

Let me tell you how it will be,
There’s one for you, nineteen for me,
‘Cos I’m the Taxman,
Yeah, I’m the Taxman.
Should five per cent appear too small,
Be thankful I don’t take it all.
‘Cos I’m the Taxman,
Yeah yeah, I’m the Taxman.

(If you drive a car car), I’ll tax the street,
(If you try to sit sit), I’ll tax your seat,
(If you get too cold cold), I’ll tax the heat,
(If you take a walk walk), I’ll tax your feet.
Taxman.

‘Cos I’m the Taxman,
Yeah, I’m the Taxman.
Don’t ask me what I want it for
(Ah Ah! Mister Wilson!)
If you don’t want to pay some more
(Ah Ah! Mister Heath!),
‘Cos I’m the Taxman,
Yeeeah, I’m the Taxman.

Now my advice for those who die, (Taxman!)
Declare the pennies on your eyes, (Taxman!)
‘Cos I’m the Taxman,
Yeah, I’m the Taxman.
And you’re working for no-one but me,
(Taxman).