Daily Call Sheet: Redbox Defies Warners, Seinfeld Returns, ‘Hugo’ Hits DVD Next Month
by John NolteREDBOX VOWS TO ACQUIRE WARNER BROS DVDS ‘THROUGH ALTERNATIVE MEANS’
I love capitalism, and now you get another look into why Hollywood loves Castro and hates liberty:
Looks like Redbox has told Warner Bros to take a hike with its effort to double the waiting period for new rental DVDs to 56 days. When the contract to acquire discs directly from Warner Bros expires today Redbox will “work to provide Warner Brothers’ movies through alternative means[.]” …
(Earlier this morning Walmart agreed to continue housing Redbox kiosks to early 2015.) But Warner Bros also is taking a gamble: There’s nothing to stop Redbox from flooding the market with used Warner Bros DVDs a few weeks after they’re released, when rental demand for the titles lets up. Still, Warner Bros wants to increase the delay before providing discs to low-cost rental companies because it believes that will help to boost sales.
Warners next step is to convince retailers to only sell a limited number of titles to each customer, that way it’s more difficult for Redbox to acquire the number of titles necessary to fill their kiosks. But there are two incredibly stupid points made in this articlee worth pointing out:
Redbox is taking a big risk by choosing to buy Warner Bros discs from outside sources: That could be more costly. What’s more, the company may not be able to buy enough copies of hit films to satisfy its customers[.]
What? A ‘big risk?” As opposed to satisfying NO customers at all by not having any of these titles? But the article’s closer is the real howler:







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