In his first interview since resigning from the National Endowment for the Arts, Yosi Sergant blames both the White House and right-wing media for the NEA Propaganda Scandal, as the controversial August 10th conference call has come to be known.

The article, riddled with factual errors and omissions characteristic of a student and/or mainstream media, lays out a revisionist’s version of what happened behind the scenes of the scandal. During the interview, conducted by a journalism graduate student and admitted “close friend” of the former White House appointee, Sergant states that he was called to a meeting in the West Wing at the end of his four-month stint in the White House’s Office of Public Engagement. The White House, fully aware of his role as an art activist during Obama’s election campaign, offered Sergant two jobs. One was to continue at the White House, and the other was as the Communications Director of the National Endowment for the Arts. Sergant selected the NEA.

President Obama and Yosi Sergant

“I think [the West Wing] made a bad decision to put me in a job without giving me any kind of guidance, not providing me with any kind of mentorship,” said Sergant in the interview. He continued, “That was a bad decision. I’d never worked in government before.”

However the White House knew where Sergant’s expertise resided, and how he would potentially put it to use in an arts position. He was the promoter behind the now famous Obama Hope poster. Sergant indicated in the interview that he was given some direction by the White House in his new position at the NEA. “The idea was that Yosi would help pave the way for the new director’s arrival,” wrote Hillel Aron, referring to Rocco Landesman, incoming Chairman of the NEA. On paving the way, Sergant said, “I started working on things that I knew were happening, that I thought would be safe… and I was wrong.”  (more…)

Inciting is usually a telegraphed endeavor, with rhetoric yelled to an audience through a megaphone held by a coarse, weathered hand. But it can also be delivered subtly, with a soft voice and a wink, in the name of doing good.

Subtlety is necessary if a federal agency intends to incite activists to take action on the hot issues of the moment. This approach is what we see when we look at the most recent documents acquired by a Freedom of Information Act  (FOIA) request of the controversial August 10th conference call.

President Obama with Former NEA Communication Director Yosi Sergant

Readers of Big Hollywood may recall an article published in late August entitled “National Endowment for the Art of Persuasion?” that described an August 10th conference call organized by the White House, the NEA, and the Corporation for National and Community Service. As stated during the conference call, the goal was to bring together a group of pro-Obama artists to push the President and his agenda, with United We Serve as the first proposed effort. During the call, Yosi Sergant, then Communications Director for the NEA, encouraged artists to create art on the vehemently debated issues of health care, energy, and the environment.  (more…)

Which network was it that was accused of broadcasting opinion journalism masquerading as news? 

On Friday, during the “CNN Newsroom” hour, the network broadcast a story of the White House’s use of Hollywood to promote national service. Your humble Big Hollywood contributor was interviewed for this “news” segment. 

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Their conclusion: 1) promoting volunteerism is a pretty benign message, and 2) Presidents throughout history have also promoted volunteerism so this White House Hollywood effort is nothing new. 

After coming to these two conclusions, the host Rick Sanchez asked the reporter Brooke Anderson, “What is the threshold then…at what point do we get past that slippery slope when now we’re going to be taking orders from the Commander-in-Chief and we in Hollywood have to be the ones that deliver that order?”  (more…)

Some have asked why I feel that it was okay to record the August 10th White House and National Endowment for the Arts conference call. 

The August 10th conference call was organized and called by the White House and two federal agencies, including the National Endowment for the Arts and the Corporation for National and Community Service.  The invitation to participate in the conference went to people all over the country, both inside and outside Washington, D.C., and included editors and contributors to various media outlets.  Additionally, various media outlets announced themselves on the conference call. The media representation included Al Gore’s Current TV, a contributor to Huffington Post, Urb Magazine, Fader Magazine, 215 Magazine, Paper Magazine, Giant Robot, Philadelphia City Paper, Fusicology, MySpace, Global Grind, and Social Brite. 

With members of the White House, public federal agencies, and broad media representation, there was no expectation of confidentiality or that the call would not be recorded by one or more of the many participants in this conference call.   (more…)

Today, Big Hollywood released a full audio recording and transcript of the NEA conference call. A full review of the call reveals several new and more troubling aspects to what transpired on the August 10^th phone call. What is inescapable is that the origin of the call reaches into the highest offices of the White House. It is clear, from the transcript, that the call was orchestrated by the Office of Public Engagement, whose Director, Valerie Jarrett, is among the closest advisors to President and First Lady Obama. It is also apparent that Ms. Jarrett’s office directed the involvement of the National Endowment for the Arts and the Corporation for National and Community Service, two independent federal agencies. (This is important, as neither is officially part of the executive branch.)

At the very beginning of the call, the general ‘moderator’ of the call, Michael Skolnik, political director for Hip-Hop mogul Russell Simmons, explains the genesis of the call:

I have been asked by people in the White House and folks in the NEA about a month ago in a conversation that was had. We had the idea that I would help bring together the independent artists community around the country.

This is important, because in the immediate aftermath of the breaking story, the NEA has tried to state that a ‘third party’ organized the call. This clearly isn’t true. The e-mail invitation to the call was sent from Mr. Sargent’s government-provided NEA e-mail address. In addition, as the transcript reveals, Mr. Sloknik was “asked” by the White House and NEA to organize the call.

(more…)

In the aftermath of the Andrew Breitbart/James O’Keefe/Hannah Giles-broken ACORN scandal, President Obama and his allies in Congress have distanced themselves from the community organizing goliath.  Congress has cut off funds, and Obama has refused to speak about the matter.  End of story, right?

Wrong.

There’s only one problem: the ACORN mentality – pinpointing and mobilizing particular groups in support of a radical-left agenda – is no longer restricted to government-funded private non-profits like ACORN.  The ACORN mentality now dominates the government itself.  Taxpayer dollars are being used by elected officials to encourage the deification of President Obama and his agenda.  And one of the chief organs of the government propaganda machine is the National Endowment for the Arts.

Let’s start from the beginning.  On August 25, artist Patrick Courrielche told the story of a conference call he attended on August 10.  That conference call was hosted by the NEA, the White House Office of Public Engagement, and United We Serve.  The goal of the conference call: “to help lay a new foundation for growth, focusing on core areas of the recovery agenda – health care, energy and environment, safety and security, education, community renewal.”  The call would push “a group of artists, producers, promoters, organizers, influencers, marketers, taste-makers, leaders or just plain cool people to join together and work together to promote a more civically engaged America and celebrate how the arts can be used for a positive change!” (more…)

**NEA conference call full audio and transcript here**

Should the National Endowment for the Arts encourage artists to create art on issues being vehemently debated nationally?

That is the question that I set out to discuss a little over three weeks ago when I wrote an article on Big Hollywood entitled The National Endowment for the Art of Persuasion?”

The question still requires debate but the facts do not.

The NEA and the White House did encourage a handpicked, pro-Obama arts group to address politically controversial issues under contentious national debate. That fact is irrefutable.

President Obama with the NEA’s Yosi Sergant

But some have claimed that the invite and passages, pulled from the conference call that inspired the article, were taken out of context. Context is what I intend to establish here.

On August 10th, the National Endowment for the Arts, the White House Office of Public Engagement, and the Corporation for National and Community Service hosted a conference call with a handpicked arts group. This arts group played a key role in Obama’s arts effort during his election campaign, as declared by the organizers of the call, and many on the call played a role in the now famous Obama Hope poster. (more…)

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Full Transcript:

Full NEA Conference Call Transcript and Audio –

What does it mean when a government official evades the truth?

On August 25th, I published an article discussing a conference call hosted by the National Endowment for the Arts (NEA), the White House Office of Public Engagement, and United We Serve that invited a group of art community luminaries “to help lay a new foundation for growth, focusing on core areas of the recovery agenda – health care, energy and environment, safety and security, education, community renewal.”

In the article I argued that it was not the role of the National Endowment for the Arts to use the arts to address specific issues, especially those of “health care” and “energy and environment” that are being vehemently debated nationally. I also clearly indicated that I was invited by the NEA and questioned their involvement in a meeting of this nature.

Two days later an article was published in the Washington Times that referenced my account of the conference call. Kerry Picket reported in the article that she “asked the NEA for a copy of the invitation to the conference call, but Communications Director for the NEA Yosi Sergant told us that they were not the ones who sent out the invitations for the conference call.” Picket continues, “Mr. Sergant directed us to the Corporation for National and Community Service as the body that sent out the invitations.”  (more…)